Hyundai Genesis sales expected to reach 50,000 units
Hyundai Genesis sales expected to reach 50,000 units
In spite of struggling sales of premium sedans, such as BMW 5-series or Mercedes-Benz E-class, Hyundai expect to sell up to 50.000 units of its luxury rear-wheel-drive Genesis model in the United States per year. The number should increase as soon as Genesis Coupe hits the streets of USA. c
Hyundai admits the timing is not ideal for launching the premium sedan model as sales of luxury cars have fallen almost 15 percent in US this year, but Hyundai executives hope the new Genesis sedan will catch on with a specific group of U.S. buyers.
“We are looking for confident nonconformists,” said John Krafcik, vice president of product development for Hyundai North America. “They’re folks who don’t typically need the social badge of a premium brand. They’re confident in themselves and in their own skin.”
According to Hyundai, Genesis saw sales of 1297 units in its first full sales month and the company expects to move around 8000 units from the US showrooms by the end of this year. Hyundai says the number will further rise when the highly acclaimed Genesis Coupe starts hitting the dealers in the first quarter of 2009.
Related link: First six months Hyundai Geneis sales report
August 24th, 2008 at 6:00 pm
Hyundai may be able to sell more than 8,000 units this year if they could deliver the cars. I ordered a V8 Genesis 6 weeks ago and the dealer still cannot tell me when the car will arrive. Hyundai needs a better system for keeping customers up to date.
August 25th, 2008 at 10:59 am
First of all, congrats on your order Christopher!! Genesis went on sale about a month ago, therefore supply might be a little problem at the moment. You might have also heeard the news, that the first shipment only included V6 Genesis’s and that V8’s should hit the dealers later this month.
I know Hyundai should work more to improve their service. This has been their week point in recent years and since they began selling high-end cars, they’ll have to start treating customers more profesionally.
If you don’t get enough info from your dealer, I advise you to use Hyundai’s customer service. You can reach those guys at:
Hyundai Motor America
P.O. Box 20850
Fountain Valley, CA 92728-0850
800-633-5151
http://www.hyundaiusa.com/global/contactus/main.aspx
Hopefully, you get your ordered car soon. Let us know how things go!
P.S.
Are you a first time Hyundai owner?
January 30th, 2009 at 3:11 pm
I’ve owned three Hyundais before giving up. I love the Genesis sedan but cannot stand Hyundai service. I feel like i’m at a Jiffy Lube. After filing three complaints the BBB and seeing these Hyundai dealerships weasel their way out? Pft, NEVER again. Oh and it was Hyundai of Athens, GA and Rick Case Hyundai of Athens GA. Those were two of the worst but the rest of them have been no different.
Moved onto Nissan and couldn’t be any happier.